Jampy closes €1M pre-seed round led by 360 Capital to revolutionize the pet wellness market.

Jampy chiude il round da 1M di euro guidato da 360 Capital per rivoluzionare il mercato del pet wellness.

The capital will support the growth and distribution of the product portfolio in Italy, Europe, and beyond.

Milan, 16 January 2024 – Jampy, a women-founded startup dedicated to developing high-quality and eco-friendly products for pet wellness, announces the successful closure of a 1-million-euro pre-seed investment round.

Founded in 2022 by two entrepreneurs, the startup has secured funding from investors led by the European fund 360 Capital and three business angels, including Nicola Drago (VP DeA Capital), Claudio Bellinzona and Fabio Zecchini (both former co-founders of Musement). These investors have expressed strong confidence in the value of the entrepreneurial project from day one.


The pet market generated a turnover of 2.7 billion euros in 2022 in the Italian market alone, and a growth of 11.4% compared to the previous year, as reported in the 16th edition of the Assalco-Zoomark Report, presented at Zoomark, the international exhibition dedicated to the pet industry.

Amidst the pet industry's reliance on meat and the commonplace use of cosmetic products akin to standard detergents or bleaches, the startup value proposition lies in revolutionizing pet care with ethical, plant-based alternatives, ensuring healthier and sustainable solutions.

"This is an important achievement because, in addition to the trust placed in us, it confirms the validity of our business model and its growth prospects in the market. We are grateful for the support received and excited to use these funds to pursue our mission, which is to redefine the quality and sustainability standards of dog care products".

Rosa Scelsa, co-founder and CEO.

"This result will allow us to take our creativity and innovation to new levels, providing solutions for the well-being of our dogs, whom we consider our children. We are determined to make a difference in the pet wellness sector by offering solutions that can enhance the well-being of dogs and simplify the lives of their pet parents".

Federica Signoriello, co-founder and CPO.

Lucrezia Lucotti, Investment Director at 360 Capital commented “We are thrilled to support Jampy on its journey. The rise of pet supplements and grooming products marks one of the main growth trends in the pet care industry.
This is not surprising considering the number of pets in Europe and in Italy and the limited and commoditized pet products offering available today”.

The completion of the pre-seed round marks a significant milestone for Jampy, enabling the company to accelerate its growth by developing new products and expanding distribution both online and offline.

About 360 Capital

360 Capital is an early-stage venture capital firm (pre-seed, seed and Series B) investing in Europe and focusing on business process automation, deep technologies and mass consumption disruption.

For 25 years, they have supported talented entrepreneurs in the creation of high-growth technology companies. Led by an experienced team based in Paris, London and Milan, 360 Capital manages €500 million in assets and a portfolio of over 60 holdings.

For more information: www.360cap.vc

About Jampy

Jampy is already distributed in Italy and across specialised premium pet shops internationally.

The company launched 8 products in plastic-free packaging, securing the market's cleanest labels with its plant-based supplements and natural grooming line - a true reflection of its dedication for sustainability in pet care.

Press Office Jampy
Beatrice Gandolfi